Infographics and global campaigns from big ideas to smallest details
BNY Mellon required a visual language to tie their various global campaigns together. Taking elements of their logo marque, diamond shards were used to form objects relating to the wide ranging subject matter.
Tier 2 communications involved clear infographics, telling complex financial stories.
Further ads for Newton – a subsidiary of BNY Mellon
Data visualisations – from infosnacks to infographics